‘Tis the Season
In the season where everything that could go wrong….
Who will step in to save the day?
Holidays should be full of chaos, not covid.
In the spirit of togetherness, we celebrated our Grandmother Matriarch. A queen who stays healthy, so she can keep everyone together.
‘Tis The Season
Written and Directed by Annalise Yuri Murphy
A Fresh Holiday World: For this series of moderna commercials, we created a brand new world full of punchy colors, unique personalities, & unexpected twists. The campaign boasted 3 unique broadcast spots and over 25 unique digital and social assets.
“‘Tis the Season, Plan for the Unexpected
You Spikevax that body, Help stay protected”
Pops of Color, Spurts of Action
The minimal aesthetic draws the audience’s eye straight to the action, letting every gesture and glance shine. Playful pops of color and a crisp, contemporary tone keep each moment feeling fresh and delightfully unexpected.
‘Tis The Season Script
‘Tis the Season, Plan for the Unexpected
You Spikevax that body, Help stay protected
–
Deck the Halls Festive
Always on Time
Never Miss a Gift
Keep the Family in Line
You plan ahead for the unexpected
‘Tis the season
To stay vaccinated.
HOT BTS
Sketched Boards
Animatics
Surreal-ish Set Design
Color Matching
9 Person Cast
Practical FX - Fire & Snow
Credit Due
Tag: Agency
Creative Director: Annalise Yuri Murphy
Executive Producer: Ann McKenzie
Art Director: Pau Rodilla
Copy: Manjari Doxey
Account Director: Arinelda Tavarez
Global Account Director: Oksana Gelfand
Business Director: Jennifer Dee
Taylor James: Production
Head of Production: Courtney Barasch
Director / DP: Bobby Davidson
Producer: Joan Babchak
Photographer: Joseph Desler Costa
VFX Supervisor, Creative Director of Post Production: Sam O’Hare
VP & Head of Studio: Andrew Hall
Post Supervisor: Cyrus Toulabi
Senior Editor: Dan Purcell
Editor: Zack Roscoe
Colorist: Jared Rosenthal
Production Manager: Lizzy Lizzy Mazer
Assistant Director: Sam Melville
Production Design: Jenny Burton
Gaffer: Dave Gettens
Stills Photographer: Joseph Desler Costa
Key Grip: Brandon Roberts
Wardrobe: Kristen Valentino
Where to find us:
Agency: @taylorjamesltd & TAG
Co-Director/Creative Director: @annalise_yuri
Taylor James @taylorjamesltd
Head of Production: Courtney Barasch
Post Production/VFX Supervisor: Sam O’Hare
Production by: Free Media
Director/DP: @dpbobbyd
Producer: @joanbabchak
Production Manager: @amazering
Production Coordinator: @amyteboul
Production Design: @jennybworldwide
1st AD: @smelv
2nd AD: @empressjoyg
Casting: @jodibrettkipp
Set PA: @tazzieboye
Cam Op: @danielesarti
1st AC: @renee.nabinger
2nd AC: @gabrielelikesfilm
DIT: @stevenlmclaurin
Still Photographer: @josephdeslercosta
Gaffer: @dmgettens ⚡️
Board Op: Pete Mimoe
BBE: @keaganfuller
Electric: @yostamaphone
Key Grip: @loybrandon
Best Boy: @brad_bilger
Grip: @spellman_tim
Grip: @filthy_gripco
Art Department
Art Director:Josh Visser
Wardrobe: @valentinokristen
Makeup Stylist: @ashleydisarro
Hair Stylist: @zuzubeauty
HMU Swing: @meezamua
VTR: Jose Segura
Color Grade by: @jaredrosenthal 🎨
Special thanks to @tcsfilm