La Roche-Posay

Tentpole Campaigns

Agency
Tag, Dentsu

Creative Director
Annalise Yuri Murphy

Senior Art Director
Giovanna Flugel

Executive Producer
Ann Mckenzie

As a retained Creative Director with La Roche-Posay, I led a digital brand evolution into a scientific, sporty, and beauty aesthetic.

Working closely with L’Oreal Brand marketing and production artists, we reshaped the world of LRP social and e-commerce, by evolving the branding into a modern beauty and dermatology authority.

Tinted Mineral Launch

Save Our Skin Day

Acne Positivity Day

annalise@yurinyc.com

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