PwC One
AI Application Launch

Agency
Ogilvy, WPP Production

Creative Director:
Annalise Yuri Murphy

ACD Copy:
Zach Hinkle

Executive Producer / PM:
Jonathan Cabrera, Tarasi Gombe

Production:
Producer - Matthew Campbell
Director - Adam Jones
DP - Valentina Caniglia
Post: Rachel Steele

We wrote a clear narrative for enterprise AI and built a story that actually made sense.

I combined AI-enabled workflows with generative imagery, to deliver a revolutionary scrollytelling web experience and product walkthrough videos. The creative showed how complex technology actually can deepen business relationships.

AI Solutions Videos - B2B

Digital Vignettes
Web ‘Scrolly-Telling’ Experience
Portfolio Demo

A woman in professional attire, with dark hair and red lipstick, is sitting at a desk in an office, holding a corded telephone to her ear with a surprised or concerned expression.
A woman in business attire sitting at a desk in a modern office with large windows, holding her head in her hands.
Close-up of a woman with dark hair and large earrings, speaking or singing with an expressive face. The background is out of focus.
Two people, a man and a woman, standing and discussing in front of a large whiteboard filled with handwritten notes and diagrams about artificial intelligence, with curtains in the background.
Close-up of a person's face with digital code reflected on their eyes surrounded by a dark setting.
A man and woman sitting across from each other at a table, both working on laptops, with white curtains in the background.
A woman in formal business attire sitting at a desk with her legs up on the desk, looking confidently to the side in an office with large windows.
A man looking out a window while talking on a landline phone inside a room with beige curtains and a beige sofa.
A goldfish swimming near a computer monitor displaying the PwC logo, with part of a person's face and hand visible in the foreground.

Scroll On

Another meeting, same questions, higher stakes.

Your answers?

Buried.Deep.

AI accelerated the work, but you’re still chasing outcomes.

A Sea of Data. Less Clarity.

With PwC One, Find the answers that matter most.

Find and secure your data, analysis, and decisions.

All in one place.

PwC expertise, when you need it. An AI platform you can trust.

No more circling back.

Your insights stay current. All the dots connected.

Move from chasing answers, to leading decisions.

PwC One

PwC One is an AI-enabled platform that brings together PwC’s knowledge, standards, and expertise across every line of service. It provides a new way to solve complex challenges with greater speed, scale, and insight all in one place.

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Annalise Yuri Murphy

annalise@yurinyc.com

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